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Bending Pipes, Breaking Expectations DMI INTERNATIONAL Inc. is a family-owned pipeline bending equipment manufacturing company that was founded in 1992 by Robert and Helen Buchanan. They are head quartered in Tulsa, Oklahoma and have expanded their sales and network domestically and internationally. They  provide pipeline equipment to customers in more than seventy different countries around […]

For This, We’re Thankful

Thanksgiving is here, which means that our thoughts at Driven Digital revolve around the businesses and people who’ve supported us, encouraged us and shared their lives and visions with us this year. THANK YOU. Thank you, Manufacturers and Service Providers, for your acceptance. Thank you for inspiring us with amazing stories of hardships, hard work and […]

New Addition to Driven Digital

HELLO JEN! We are proud to introduce the newest member of the Driven Digital team, Jen Simmons! WHAT DOES SHE DO? She has decided to begin a new adventure with us as the Sales Development Representative. Jen manages all the outbound marketing, which includes, emails, updating our CRM system, and other marketing material. She’s quickly […]

5 Tips for Successful Customer Retention

Businesses automatically focus on acquiring new customers, investing in marketing and advertising efforts just to garner new customers. But successful businesses know that customer retention can be a greater and quicker profit avenue than attracting new customers. If you want your business to achieve sales success and a wider customer base, take care of your […]

What are Citations and Why You Need Them

If you’re just starting on offsite search engine optimization, citation is probably one of the words you hear all the time from prospect digital marketers or SEO specialists. Citation is one of the most important aspects of offsite SEO and most of the time, the very first step SEO specialists take. Read on to find […]

Website Images: Original Photos or Stock Photos

Have you ever stumbled on a website without any images? I bet not unless you visited a website that has not been updated for the past 20 years or so. Images play an integral part in introducing a business, product or service on the web. Partnered with the right content, images can pass on relevant […]

Page Title Optimization: 4 SEO Techniques

We now explore one important element of your website – the page title. Page title optimization is often overlooked, but it’s an essential part of any great SEO strategy. Page titles or title tags are clickable headlines displayed on search engine results pages (SERPs). It is also usually the headline that appears when you share […]

Onsite vs Offsite Optimization – SEO Techniques and Differences

SEO or search engine optimization is such an important aspect of any digital marketing efforts. We’ve already established how SEO is like a marathon, a long process with a totally worth it benefits. Now, we are moving on to the two major types of SEO – onsite and offsite optimization. Onsite vs offsite optimization – […]

4 Reasons Why SEO is a Marathon, Not a Sprint

Here at Driven Digital, we’ve always emphasized the importance of SEO (search engine optimization) to your manufacturing website. Achieving success in SEO is like winning in an Olympic event. You compete for the top spot to receive the highest price – increased conversions and sales. If compared to an Olympic event, SEO is a marathon, […]

Mobile-Friendly Website: 4 Reasons You Need One Now

Businesses need a great website to attract more customers in this age of digital marketing. With a great website, you’re one step closer to more clients, projects, referrals and ultimately higher revenue. As technology and customer behavior evolve, having a website might not be enough. More and more are now turning to mobile when browsing […]