Is Your Website a Lead Terminator or Generator?

Your manufacturing website is one of the most effective lead generating tools in your marketing arsenal. There are many different ways to increase website visitors, upping your visitor count doesn’t always equal sales.  Visitor-to-lead conversion is the key to healthy business growth and should be at the forefront of your mind when creating or redesigning your website.…

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Manufacturing Blogging – Is it Beneficial?

Benefits of Manufacturing Blogging Many manufacturers often wonder why they need to blog, how to blog, or how blogging is beneficial to their manufacturing sector. When manufacturers think about blogging, they generally think about writing, and a lot like public speaking, writing produces an almost ingrained feeling in many people. Just the thought about writing…

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