Competitor Keyword Analysis

What is Competitor Keyword Analysis?

Competitive Keyword Analysis, also known as keyword gap analysis, identifies valuable keywords that your competitors rank highly for and helps drive traffic to your site. By determining the popularity and level of words competitiveness, we can determine which ones are right for you. 

Why is it important?

It’s important to know the competition and what they’re targeting and ranking for. You might be ranking for the wrong search terms, which makes it harder for your target audience to find you. Its important to have a proper Competitor Keyword Analysis in order to:

  • Increase your traffic
  • Locating valuable keywords
  • Gaining a higher ROI